Hi,
So from what I understand, you actually only have one price regardless of the type of the customer, but only individuals should pay the VAT on that price.
So you need to configure you shop like that:
- have only one price, regardless of the user group
- configure your tax rules via the menu System>Taxes to only apply to guests, public, registered, consumer user groups.
That way, the VAT won't apply if the user group of the user is "retailer". But it will apply otherwise.
If you don't see the VAT for consumers after that, then there is a problem with the other settings of your tax rule and I would recommend you to check the different points of that FAQ:
www.hikashop.com/support/documentation/3...ion-listing.html#faq