Ah that's normal? Characteristics maybe. No custom fields.
The first four products look OK but then it goes wrong.
"704","0","Pkangling Rig Kit","<h3>These kits are fantastic value. Enough to make 6 UK rigs or 3 continental rigs with spare clips, cones and swivels. available in 6 colours.</h3>
<h4><strong>Kit contains</strong></h4>
<ul>
<li><strong>1 x 2 mtr length of rig tube.</strong></li>
<li><strong>10 lead clips.</strong></li>
<li><strong>10 tail cones.</strong></li>
<li><strong>10 swivels.</strong></li>
Product 704 is where it goes wrong but later corrects itself but goes wrong again a bit later. So the columns have data in them that should relate to a different column.
All very strange as the text delimiter (") is set correctly on import.